Honda provides new clothes for the flagship scooter, Vario series in order to appear more fresh and up to date.
Without special serimonial, PT Astra Honda Motor (AHM) launched the New Honda Vario Series with a new look that makes it look more elegant, sporty and futuristic to satisfy consumer desires.
This is mainly to meet the two-wheeled vehicle market this year which showed an increasing growth charts.
In the scooter segment, one of Honda motorcycle models that many consumers demand is a Honda Vario Series. During January-July 2011, recorded sales of Honda Vario Series 493 006 units, up about 23.5 percent compared with same period last year only 399 233 units.
To maintain its existence as a pioneer scooter advance with hi-tech features, AHM Vario Series equip with the color and appearance of this new striping so the appearance will look more elegant, sporty and futuristic.
Vario CW with a new look with color-themed young and elegant striping. Vario Vario Techno and CBS also had a refresher on the color and striping striping by using a more advanced themes and futuristic.
Special Vario Techno, AHM add one color choices are green instead of blue to respond to consumer desires.
Honda Vario Series is equipped with engine capacity 110 cc liquid-cooled as well as some safety features that are only owned by Honda as a standard automatic side (Side Stand Switch) in which the machine can not be turned on when in the down position and Brake Lock function to prevent the motor that jump when ignited.
With a variety of safety features that are not owned other brands, Honda Vario, which is Honda's first scooter in Indonesia extraordinary acclaim from the public. Total sales since its introduction in 2006 until today reached 2,322,982 units.
Honda Vario Series with new colors and striping will be marketed starting in mid September 2011. Honda Vario CW marketed at a price of Rp 14,400,000, - (on the road in Jakarta) with a choice of 4 colors: Black Velvet, Glam Red, White and Emerald Green Posh.
While Honda Vario Techno has a choice of 4 colors: Black Orion, Mars Red, Green and Cosmic White Android marketed at a price of Rp 14.9 million, - (on the road in Jakarta).
The Honda Vario CBS will be marketed with a choice of 3 colors: Black Comet, Aurora and Andromeda Violet White with price of Rp 15,900,000, - (on the road in Jakarta).